ABOUT US

InNature is a leading regional retailer of cosmetics and personal care products carrying The Body Shop and Natura brands, serving customers across West Malaysia, Sabah, Labuan, Vietnam and Cambodia through stores, e-commerce and other remote selling channels. We have garnered over 37 years of experience operating The Body Shop franchise business since our founder, Datin Mina Cheah opened our first store at Plaza Yow Chuan, Kuala Lumpur, Malaysia in 1984. We were subsequently awarded the franchise for Vietnam in 2009, and for Cambodia in 2019. In collaboration with Natura Cosmeticos SA, we introduced the Natura beauty brand to Malaysia in 2019 to expand our brand portfolio as well as to strengthen our leadership and market share in the naturals sector of the CPC industry.

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ABOUT US

InNature is a leading regional retailer of cosmetics and personal care products carrying The Body Shop and Natura brands, serving customers across West Malaysia, Sabah, Labuan, Vietnam and Cambodia through stores, e-commerce and other remote selling channels. We have garnered over 37 years of experience operating The Body Shop franchise business since our founder, Datin Mina Cheah opened our first store at Plaza Yow Chuan, Kuala Lumpur, Malaysia in 1984. We were subsequently awarded the franchise for Vietnam in 2009, and for Cambodia in 2019. In collaboration with Natura Cosmeticos SA, we introduced the Natura beauty brand to Malaysia in 2019 to expand our brand portfolio as well as to strengthen our leadership and market share in the naturals sector of the CPC industry.

CLICK HERE TO FIND OUT MORE

OUR BUSINESS

The Body Shop

Founded in 1976 in Brighton, England, by Dame Anita Roddick, The Body Shop® seeks to offer high-quality, naturally inspired skincare, body care, hair care and make-up produced ethically and sustainably. It is one of the first brands in the world to embrace environmental and social consciousness which has resulted in The Body Shop enjoying a high brand awareness and trust from consumers worldwide.

Natura

Natura was founded in 1969 in Brazil, and apart from being the country's leading beauty brand, it is also present in LATAM as well as USA and France. Natura develops personal care products which combines Brazil's unique biodiversity with science and innovation, according to Natura's philosophy of "bem estar bem" ("well being well "), which is a concept of the harmonious relationship of oneself with his/her body, with others, and with nature.