OUR VISION AND VALUES

We aim to grow our business in Malaysia, Vietnam and Cambodia by offering sustainable, holistic solutions to our customers, whilst developing the social enterprise for all stakeholders.

Our Group believes in business as a force for good, and this has been embodied in every aspect of our business processes and operations. We believe that as corporate citizens, we possess the power to make a difference. From the communities which we trade with, to the colleagues we work with, to customers we engage with; each one represents an opportunity to change, to inform, and to inspire through education. And through education, we aspire to progress greater equality of rights and opportunities. Creating shared value through sustainable practices and using our position to campaign for social and environmental change, has always been our guiding principle.

We have always believed that our Group has an active role to play in our society, because through our retail stores and our social media, we are able to reach out to our consumers to create awareness on social and environmental issues, and to speak out and effect social and environmental change.